Threads’ new features let podcasters promote shows and reach listeners
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Threads, Meta's competitor to X, is launching new tools for podcast creators.
They can now display podcast cards on their profile, link to episodes as clickable cards, share episode transcripts, tag guests, and receive reminders when new episodes drop. The platform also offers insights into how listeners engage with posts. Threads has reached 500 million active users and wants to become a hub for podcast discussion, though it does not yet plan to host or stream podcasts itself.
Meta announced on Wednesday that its social network and X rival Threads is rolling out new tools that will allow podcast creators to promote their shows, grow their audiences, and engage existing listeners directly on the platform.
Vibekollen prepared this summary with AI from the original publication. The content belongs to TechCrunch AI.
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