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SimulationMaxxing: How we ship agents 20× faster — Aman Gupta (Nubank) + Shreya Rajpal (Snowglobe)

Nubank, which serves 135 million customers, used simulated training to deploy five AI agents to production 20 times faster than before.

The challenge was that testing agents took considerable time—they needed real data from customer conversations that were long and context-dependent, not just simple questions and answers. Snowglobe solved this by automatically generating simulated customer conversations with realistic details such as customer account information, tone, and purpose. This method worked well enough—simulated conversations matched real ones in approximately 80 percent of cases—to allow Nubank's team to test agents quickly and iterate without waiting for feedback from production.

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